An insider's guide to advertising music
Why do you think music is an important part of the campaign? Obviously, you decided to use music for a reason. Make sure the music house knows what that reason is. What is the best structure of the spot musically? Do you want full vocals ?
| Title | : | An insider's guide to advertising music |
| Author | : | Walt Woodward |
| Publisher | : | Art Direction Book Co - 1982 |
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