Customer-centered Telecommunications Services Marketing

Customer-centered Telecommunications Services Marketing

4.11 - 1251 ratings - Source

Offering telecom service providers a survival strategy based on customer-centered marketing, this forward-looking resource helps strategic planners and managers assess their company's market potential and target desirable segments successfully.local service providers for the same price, the number of likely switchers jumped to 60% for a 10% to 15% discount. ... Service providers have learned that signup promotions must bring in loyal customers, even if that loyalty is coerced. In 2004anbsp;...

Title:Customer-centered Telecommunications Services Marketing
Author: Karen G. Strouse
Publisher:Artech House - 2004-01-01

You must register with us as either a Registered User before you can Download this Book. You'll be greeted by a simple sign-up page.

Once you have finished the sign-up process, you will be redirected to your download Book page.

How it works:
  • 1. Register a free 1 month Trial Account.
  • 2. Download as many books as you like (Personal use)
  • 3. Cancel the membership at any time if not satisfied.

Click button below to register and download Ebook
Privacy Policy | Contact | DMCA