Information Technology Strategies

Information Technology Strategies

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The focus of this book is to educate the reader on the strategic principles fundamental to using information technology to gain market control. It provides case examples of how to use IT to enhance existing core competencies and strategies. The book is designed to help managers struggling with how to advantageously harness the new information revolution. It can also support executive and business education programs on managing technology when few such studies exist. While Internet and information technologies are currently hot topics many firms and executives are without the tools and know-how of how to actually use them to improve results. Some major firms have sophisticated strategies for using information technology to impact, control and even own their competitive environments. This book describes how major non-information technology companies are doing this and the strategic principles employed.How Leading Firms Use IT to Gain an Advantage William V. Rapp ... The new approach was initiated in a new plant in Kyushu in 1992, and then implemented at Toyota City in 1995 to produce the small RAV4 SUV. Success in these locations led to a 1999 revamping of the plant in Georgetown, Kentucky, as well as the Motomachi plant in Toyota City. The system retains many elements of Toyotaa#39;s previous system, such as JIT parts delivery, but is a fundamental change in overallanbsp;...


Title:Information Technology Strategies
Author: William V. Rapp
Publisher:Oxford University Press - 2002-08-01
ISBN-13:

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